Canada’s 150th Birthday

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Canada’s 150th Birthday

Years ago friends of ours brought a CD to our cottage and we listened, for the first time, to this traditional and light-hearted song written and sung by the Arrogant Worms…  Hope you enjoy the song.

StudioIMI has been in business since 2003 and has worked with over 300 clients across North America. Our areas of expertise include: retail, B2B, franchises, hospitality, tourism, industrial, commercial and recreational. We have built web apps and help clients market their business.

Please contact us for more details.

250-580-5250

projects@studioimi.com


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Happy 150th Birthday Canada

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At StudioIMI, we have been busy.  Part of our workload in 2017 has been the release of our new application Show Me The WiFi.  This great web-based app allows Victorians and visitors to track businesses that provide free WiFi.

You can take a Pedicab, walk, drive, bus or cab20170410_120520 around Victoria and our map provides free locations for you: restaurants, stores, galleries, tourist attractions and more.

If you are looking for free WiFi, you can download this free app by going to www.showmethewifi.com and checking out the Map of nearly 1000 free WiFi locations in Victoria alone

Canada_day_celebrationsIt’s an amazing time to be in Victoria for Canada’s 150th Birthday. Those of us lucky enough to call this home enjoy everything that is available to us.  You may be visiting Victoria for the July 1st weekend or meeting up with friends. Either way we hope you take advantage of the large number of things happening in the city.
Tourism Victoria has a link to everything you want to see…

www.tourismvictoria.com/events/canada150/

StudioIMI has been in business since 2003 and has worked with over 300 clients across North America. Our areas of expertise include: retail, B2B, franchises, hospitality, tourism, industrial, commercial and recreational. We have built web apps and help clients market their business.

Please contact us for more details.

250-580-5250

projects@studioimi.com


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Successful Entrepreneurs

StudioIMI has been provided solutions to businesses for over twelve years. Our client base is diverse and we enjoy our relationship with them. The new markets we become involved in are often a result of our exposure to our other clients through reference as well as direct contact on our website. While we don’t like to refuse business opportunities, on occasion we come across clients who need help in different ways. Hospitality, real estate, recreation, education, finance, agriculture, nutrition and art are markets that interest us and result in more success.

We have met many types of entrepreneurs along the way. Some have an idea that has been with them for many years, some have changed jobs and are looking to build something on the creative side. The initial conversation usually qualifies whether we will have success with the person or team of people. Entrepreneurs come in all sizes: small, medium and large and sometimes extra-large. As the founder of StudioIMI, I have had the pleasure of speaking with business people who, along the way have become good friends. Some have been with us for twelve years and some have closed their businesses and moved on. We try to focus on the medium to large type of entrepreneurs as they tend to be thinking pragmatically, the way an entrepreneur should think to be successful.

Small business people can run a great business as well however it takes vision and forward thinking to launch an enterprise. In the beginning, money can be a big issue and there is usually not enough cash flow to get through the first year. We typically have to pass on these companies since it isn’t a great fit for our business model.

The extra-large business executive can be such a challenge and often the relationship can become strained. These people tend to gravitate from one idea to the next on a regular basis and it becomes impossible to create any king of focus and sustainability. Having over thirty years in business with large corporate entities like Motorola and Arrow Electronics, I have seen owners grow substantial businesses but have also seen executives crash and burn, taking many with them. Our experience guides us to stay away from these organizations and their ideas because it is not productive.

The calm and sensible approach is to create a business plan and stick with it for the first year. It is ok to be a little dynamic and make subtle adjustments however the business owner who has to fiddle and change things continually can be a disaster. We learn through our mistakes. Young entrepreneurs continually multi-task and feel the need to be active all the time. This can be one the biggest challenges they will ever face and some just don’t learn from the process.

The demographic we find that works best is one where the client has had a solid degree of business experience and is more prepared for the entrepreneurial world. It takes guts, sustained effort, a little luck and the ability to take on a mentor and listen to advice. Too many with inexperience don’t have this characteristic and burn through so many relationships.