Communication is the Key to Better Web Designs

StudioIMI communicates with its clients. If the company you are working with doesn’t return calls within 24hrs, it’s time for a change. So often when a potential customer contacts StudioIMI, the reason is that they want a second opinion about their website, their brand, their SEO, e-newsletter or their social media. Once the money has changed hands, the client all too often is pushed down the priority line. Short of your website going off-line, they don’t respond. Many clients are dissatisfied with their web company.

We build long term relationships and are only interested if that is the goal of the companies we deal with. Several programs like search engine optimization, e-newsletters, blogs, and organic copywriting take time. More active programs like ad-words are short term and expensive and their value turns off when the money stops flowing. StudioIMI will even finance your web design up to a year because we want to share in your start-up as well as when your business starts to grow.

We take the time to understand your company, your vision, your products and your services and this insures we design a better web presence or rebuild one that did not hit the mark. With over 20 years of experience, executive coaching certifications and strong marketing backgrounds, StudioIMI can easily narrow down your needs and determine what’s important. The first call will help you decide. Ask about the background of the owners or the project manager you are speaking to. Make sure they have experience in web design and as importantly as entrepreneurs and business people.

Often website programmers and web developers don’t possess the necessary skill set to communicate at this level. They may be very good at what they do with a keyboard, however they tend to decide what you need instead of listening to what you want. These techies suffer from “keyboard kinetics” as they tend to steamroll over the customer with their momentum and ideas on what the website should be. They simply don’t listen.

For StudioIMI, as big a part of the web design is learning about your business, what makes you unique, what some of the key issues are that you are experiencing and what you are looking for from a web solutions company. The more we understand, the better we can empathize and the better chance we will design your website with your vision.

The next time your current designer returns your call three days later or tells you it will be a week to make some simple but important website changes…think about a change. StudioIMI will respond within 24hrs by phone and often much sooner by email. Our clients can reach us on weekends and we go out of our way to help in the evening if that is the best time.

Communication…it’s what sets us apart from the others and you should expect excellent communication with your web design firm.

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